![]() ![]() Spotify became “the first music-streaming brand to have a presence on Roblox” last year. ![]() Sony Music and BMG announced partnerships with Roblox in 2021. With the Rhythm City project, WMG is the latest music company to partner with Roblox, which boasts more than 61 million daily active users and exploded in popularity with young gamers during the pandemic. ![]() chart with three numbers: “Tap In” in mid-2020, followed by “Fast (Motion)” in mid-2021, and “Closer,” featuring H.E.R., in February 2022. The 29-year-old previously appeared in several episodes of Freeform’s Black-ish spinoff show Grown-ish, as rapper Indigo.Īs for music, Saweetie most recently released her six-track EP The Single Life in November 2022. Saweetie is reportedly stepping back onto the small screen with a guest starring role on Peacock’s Bel-Air, the streaming platform’s The Fresh Prince of Bel-Air spin-off. This year, she’s on a mission to expand her creative horizons. Saweetie is the latest WMG artist to make the crossover into the Roblox world, namely Twenty One Pilots, Why Don’t We, Ava Max, David Guetta and Royal Blood. WITT LOWRY, AVA MAX - INTO YOUR ARMS ROBLOX MUSIC ID/CODE FEBRUARY 2022-DrMender. We are so thrilled to be working in support of this event and incredibly excited to kick off our first concert in Rhythm City.” It doesn’t get more iconic than the Saweetie Super Bowl Concert Presented by Intuit on Roblox. “As our ecosystem evolves,” comments Oana Ruxandra, chief digital officer & executive vp of business development at WMG, the music major “is focused on building open, interactive and dynamic virtual experiences that deeply connect artists with their fans. The virtual concert will drop next Friday at 7:00pm ET and will re-air every hour, on the hour, until Sunday, Feb. Chargers Live Without CableĪccording to WMG, which partnered with NFL on the latest initiative, Saweetie will perform a “family-friendly, fully motion-captured” set featuring her hit singles and presented as official part of the Super Bowl LVII event lineup. 'Monday Night Football': How to Stream the Jets vs. ![]()
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